I was making a comparison to the Gibson ES-335 Custom on the Gibson website.
Also, you are right in saying that through the years, the inlays may fade and turn yellowish. That on my part, I might have made an error.
I did noticed the incongruity in the yellowing of the headstock, neck and body, but quickly dismissed it as I was clouded by the mindset that their Custom ES-335 has not have that binding on the headstock. If you have been to the website to check out the ES-335, only the Custom model has that block inlays and do note that their block inlays are small and they do not have the block inlay on the 1st fret.
However, I do spot one over there, which I overlooked bec it is not a Custom ES-335. This is the Custom ES-359.
It is possibly closer to the one mentioned, but then again, pickguard binding and the gold hardware are hard to detect on that one + they only have vintage sunburst finish (or perhaps they might have discontinued the cherry red finish, i don't know).
As mentioned in his thread, it is in pristine condition 9/10, so I am guessing this guitar could
either be an old piece, but kept in good hands
or it is one of the new pieces, but built to look like a relic-ed piece.
Whatever it is, I agree with you that the seller is not asking "Gibson" price for it, so the title can be misleading to newbies who might mistake it for a "too-good-to-be-true" Gibson and thus, parting their $700 for a piece they think is an authentic Gibson when in actual fact, it is not
Just some concern and some videos for leisure viewing...
1.
http://www.youtube.com/watch?v=kvKo9Y52CEU
2.
http://www.youtube.com/watch?v=e8oi9BJ2Mw8