subversion
Moderator
can these bricks be conditioned to remove personal sentimentalities when exercising their purchasing power?
Our attitude towards brand name
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gsonique
New member
Wah seh ... you which school ah ??
Power... eventho i don't really understand ...but super the power lah bro !!
What i understand is >> noobs get glorified into snobbs ?! :mrgreen:
subversion
Moderator
the glorification here is mechanized by influence, yes?
snuffleupagus
New member
The seperation of demography is absolute, if you "condition" them, then it will unchain a whole slew of events that will unmake time and we will all not exist and it will signal the end of the world as up will be down and vice versa. I kid.
I am actually talking in layman's terms, the characteristics of the consumers, each segment is made up of different types of consumers divided by their traits.
So what Im saying is that all of us make up the whole pie, and that "conditioning" would effectively mean to change a segment into something completely different with totally different set of values and traits, which relatively will mean, educating them to a system of your beliefs, which could be quite hard , as after all, its opinion vs opinion. Unless you are one of those that wear white and sit on the stands during National day lah.
I am actually talking in layman's terms, the characteristics of the consumers, each segment is made up of different types of consumers divided by their traits.
So what Im saying is that all of us make up the whole pie, and that "conditioning" would effectively mean to change a segment into something completely different with totally different set of values and traits, which relatively will mean, educating them to a system of your beliefs, which could be quite hard , as after all, its opinion vs opinion. Unless you are one of those that wear white and sit on the stands during National day lah.
snuffleupagus
New member
Wah seh ... you which school ah ??
Power... eventho i don't really understand ...but super the power lah bro !!
What i understand is >> noobs get glorified into snobbs ?! :mrgreen:
Hehe bro, its basic marketing la, i majored it long ago.
Noobs get glorified into snobs?Please elaborate?
snuffleupagus
New member
yup synapse, great point
subversion
Moderator
suitability is an account- panda brand shoes, along with Carefree, are superb equipment if you play sepak takraw.
serialninja
New member
seems like the idea here is that in addition to the numourous demographics that are standard market targets, there is a demographic that is:
- brand-conscious;
and there is one that is:
- anti-brand-conscious.
the latter is a demographic in itself, and guitars can be designed to appeal to this demographic of consumers who are anti-brand-conscious.
this is quite similar to the concept that "indie" or "DIY" music can be designed to appeal to the demographic of consumers who are "anti-mainstream", with the aim ultimately to result in the same consumerist behavior as the mainstream crowd.
to see this in context, in the case of guitars, a Gibson may be marketed to the brand-conscious, while a Cort may purposely be marketed to the anti-brand-conscious, explaining why even though a high end Cort may overlap in price with a low end Gibson, different segments of the consumer market will prefer to buy each one.
- brand-conscious;
and there is one that is:
- anti-brand-conscious.
the latter is a demographic in itself, and guitars can be designed to appeal to this demographic of consumers who are anti-brand-conscious.
this is quite similar to the concept that "indie" or "DIY" music can be designed to appeal to the demographic of consumers who are "anti-mainstream", with the aim ultimately to result in the same consumerist behavior as the mainstream crowd.
to see this in context, in the case of guitars, a Gibson may be marketed to the brand-conscious, while a Cort may purposely be marketed to the anti-brand-conscious, explaining why even though a high end Cort may overlap in price with a low end Gibson, different segments of the consumer market will prefer to buy each one.
subversion
Moderator
gsonique
New member
... its the herd instinct in the works !
snuffleupagus
New member
Agree with what you say, in the end, we all exhibit the traits of a consumer market whatever we may choose. Buyer Behaviour 101.
snuffleupagus
New member
Yes ,it all based on personal beliefs and opinions. Quality by true virtue is often undermined by quality by brand association.
subversion
Moderator
this utopian virtue, many people failed to espouse...
JMguitars
New member
Friends
please share why you are/not particular about brand names. would you buy a superb no-namer or a mediocre boutique product?
Tricky question as boutique products can be describe as no-namer's.
bou·tique /buˈtik/ Pronunciation Key - Show Spelled Pronunciation[boo-teek]
–noun
1. a small shop or a small specialty department within a larger store, esp. one that sells fashionable clothes and accessories or a special selection of other merchandise.
2. any small, exclusive business offering customized service
Most of the boutique builders are simple guys who harbour a dream. It can be implied that their clients are buying into a no-name product, in search of their dream tones.
For most builders, that's were it stops - known within a geographic or internet community but never becoming a household name. On online communities, the Internet has become the village square; products and customer serviced can be critiqued behind online identities. The long and short of this is greater transparency for the consumer.
Eventually for some, they discover commercial success. As soon as they gained commercial success and begin mass manufacturing, they are no longer boutique. At this point, I agree, there will be some who buy a product for the image.
i Got to say was extremely brand conscious.
But youtube and trying cheaper guits recently has opened my eyes.
Was really suprised to hear great tone coming from sx guitars over at youtube.
Of course there were a few crappy players. But most of what i heard so far are
preety impressive.
Slow blues coming from a kramer vanguard at 200+ US DOLLARS!
http://www.youtube.com/watch?v=9iKxJbE7ux8
So its almost like get any guitar with a decently built neck,
solid wood body, decent pups. You're ready to rock. Most times can be had for under S$500.
Check out timbre, stagg, sx recent offerings.
Of course its even nicer to have a brand name guit, with beautiful finishes.
Its actually a great time to be a guitarist provided you're not too brand conscious.
But youtube and trying cheaper guits recently has opened my eyes.
Was really suprised to hear great tone coming from sx guitars over at youtube.
Of course there were a few crappy players. But most of what i heard so far are
preety impressive.
Slow blues coming from a kramer vanguard at 200+ US DOLLARS!
http://www.youtube.com/watch?v=9iKxJbE7ux8
So its almost like get any guitar with a decently built neck,
solid wood body, decent pups. You're ready to rock. Most times can be had for under S$500.
Check out timbre, stagg, sx recent offerings.
Of course its even nicer to have a brand name guit, with beautiful finishes.
Its actually a great time to be a guitarist provided you're not too brand conscious.
Just like one of those passages to confuse and then test comprehension skills during "O" Level English exams. :lol:
