Global music firms tuning in to Singapore


Staff member

THE music industry here has been moving to a livelier beat over the past year as global firms tune in to the region's growth potential.

Heavyweights such as record label Sony, digital music streaming service Rdio and artist management company Amuse have recently made Singapore their base for grooming and promoting local and regional musicians.

They join a host of other household names in the music industry that have also set up regional headquarters here, including record labels Avex and BMBX and digital music streaming service Spotify.

While the local market is small compared with other countries in the region, "it punches above its weight as a music market", said Mr Elvin Tan, head of Asia at Rdio. The firm officially opened its flagship office in an Ann Siang Road shophouse last month.

By Chia Yan Min

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