City Music has for decades been favoured by professional and amateur musicians who are drawn to its friendly, knowledgable service and competitive prices. These hallmarks of the family business, started in 1968, have stood the test of time and helped it outlast many of its early contemporaries.
Yet City Music is no longer the same as it was when it first begun.
Now run by founder Willy Hoe’s two children, Yeegn Lougn, 39, and Hsin Loong, 33, the brothers have boldly reshaped the business to keep pace with the swiftly changing beat of retail and technology. Their savvy has won the business new fans and allowed it to expand in Malaysia.
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